5 years of All Things Beautiful.

I cannot believe that it’s been five whole years. This week marks five freaking years since I spontaneously created this little space after discovering the Blogosphere, one lonely night while sat in bed in uni halls, feeling incredibly homesick and absolutely desperate for an escape from reality. Back then I was a somewhat timid 19-year-old girl, who was scared of the future and the changes that would come with it. Today I feel empowered, determined, and at 24 years old I’m more confident and headstrong than ever before. 

It’s true that, like me, the Blogosphere has completely evolved over the years. It’s gone from something that only those who were really involved in it knew about, to an incredibly fierce industry that has taken the media by storm. I’m the first to admit that when I first started I was worried about telling my “non-blogger” friends about it. Was it weird that I spent my spare time writing about makeup products and showing off the clothes I wore, whilst speaking to random people I’d never met over the internet and obsessing over flatlays, hashtags and all things marble? Fast-forward five years and now some of my friends blog, others are obsessed with certain YouTubers and too many to count follow some of my fave bloggers on Instagram. 

It’s also true that, like many others who started out in the “early days”, I feel that blogging has lost its personality a little. Long gone are the Sunday evening Twitter chats and the mirror-posed-selfies showing off your latest Topshop haul finds. Today it’s all about that minimalist aesthetic, professional photoshoots and a feeling that unless you have 10k followers and beyond that there’s no point in bothering at all. I’ve definitely felt like I can’t keep up with the beast that the Blogosphere has become, and last year I questioned whether to pack it in completely; but this blog has been with me through the highs and lows of my first steps into adulthood, and I want to continue documenting my journey and following the journeys of others for years to come. 

That’s the reason why I still blog. I blog because, to me, this little creative space is an outlet for me to express, reflect and record everything that’s going on in this whirlwind that I call life. In five years I’ve written about my struggle to settle in university, my homesickness, my dissertation stress, the happiness I felt when graduating and being accepted onto an MA course. I’ve taken my first steps in my chosen field. I’ve written about my internships, how this small-town Welsh gal took on London life. I’ve expressed my joy at how I finally kickstarted my career within the media, how I moved into my own place in Cardiff, how I strived to succeed in my job, and how, now, I’m ready to take the next step and buy a home of my own. It’s been there through every high and low, every milestone, and I don’t quite feel ready to say goodbye to all of that yet. 

Blogging for me is no longer about the opportunities, the need to grow my platforms, or the chance to make money. I’ve never wanted to become a full-time blogger, and I doubt whether I’d even enjoy it anyway. For me, blogging is all about sharing my thoughts and feelings about a particular topic, or during a particular time in my life, and the aim is to share in the hope that I will help someone else one day who is struggling or is in need of a boost in some way. 

This time last year I was questioning whether I should even continue blogging at all. Honestly, I feel like 2017 was an incredible year of growth and change, but I did lose myself a little along the way, and in 2018 I vowed to keep on blogging and to channel my creativity in any way I could. I’m so glad I did. Writing has always been such a release for me, and to be back writing, photographing and reading regularly has fuelled my creative passions and has allowed me to find that tiny piece of me that went missing again. 

So there you have it. Five years, nearly 600 posts, countless events, one television interview, a shift from beauty to lifestyle, and host of amazing new gal pals who I’ve met along the way. It’s been a blast and long may it continue… 

Lots of love. xoxo



    • Jessie-Ann Lewis
      March 18, 2018 / 11:39 am

      Thank you 🙂 xx

  1. Victoria
    March 19, 2018 / 10:19 am

    Great post! The shift in blogging is definitely one of the reasons I decided to stop beauty and lifestyle blogging and focus on food. I just found it so much more genuine than the rest had become… x

  2. Danielle Alexa
    March 21, 2018 / 6:51 pm

    Congratulations, it is such a huge achievement!Danielle xxhttp://www.fashionbeautyblog.co.uk/

  3. Abi Street
    March 26, 2018 / 6:05 pm

    Love this babe, congrats on getting to five years of blogging! I can also completely relate to the changes over the past five years, I feel as though I no longer belong in the blogosphere because I find social media now too consuming, and HATE creating flatlays, but yet I'm holding on because it has allowed me to truly express myself in anyway I want and make some friends for life!Abi | abistreetx

  4. Chichi
    April 3, 2018 / 7:23 pm

    Congratulations on five years of blogging! :)Chichichichiwrites.com

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